Harpo Creative Works is the creative powerhouse that has promoted The Oprah Winfrey Show for 25 years. We are a team of writers, producers, editors, designers and music composers. A cutting-edge promo boutique, Harpo Creative Works specializes in on-air, print and online promotion for broadcast and cable.

What we do...

Creative Development

Our team at Harpo Creative Works develops and produces both long-form campaigns, promotional tapes and upfront presentations, as well as short-form promotional spots.

Harpo Sounds

Harpo Sounds, the premiere source of music for Harpo, Inc., began in 2005 with the intention to create an internal music label tailored to the needs of The Oprah Winfrey Show. Since that time, the Harpo Sounds library has expanded to include more than 9,000 cuts of music with a total of 25,000 variations from more than 140 composers. Our composers have worked on Emmy® -winning movies, Grammy ® -winning albums, national television shows and commercials.

Footage and Photography

Our team has extensive experience producing and directing b-roll photography and behind-the-scenes shoots with various celebrities and show guests. We also produce and direct on-camera/stand-up shoots with talent such as Oprah Winfrey, Dr. Oz and Nate Berkus.

Graphic Design

We work closely with our in-house Harpo graphic designers to create innovative, cutting-edge treatments, motion graphics, set graphics and print design that focuses on branding or enhancing an existing brand such as The Oprah Winfrey Show.

Print Advertisement

Since the birth of O Magazine, we have conceptualized, designed and produced innovative print campaigns. Our design concept is creative, insightful, and informative.